Get an overview of all relevant information about your customers. Knowing consumer traits and buying behavior one can effectively leverage it to pump up sales by using Consumer Insights. Designing communications to retain more consumers can save on acquisition costs and increase brand reach. Reports on Consumer Insights are well-presented and easy to understand enabling companies to:
- Identify prime customers making them as focus points
- Develop loyalty programs for higher retention
- Allocate marketing sales budget
- Design and tweak promotions for higher conversions
- Grow margins per sale
- Increase product/service quantity per transaction
- Understand which type of customers profiles are most suitable
What We Cover through Consumer Insights
- Average Transaction Value Trend Estimation
- Prime Customers Identification
- Consumer demographics (age, gender, location etc)
- of units per transaction calculation and recommendations for optimization
- Regional Analysis (Geography wise) for best and worst performing areas
Our Reports Help in
- Determination of ROI from marketing campaigns
- Minimizing marketing spends and maximize output
- Measurement of campaign performance using qualitative and quantitative tools
- Development of upsell-cross sell strategies
- Designing targeted campaigns for higher conversions